NRHA France

Video coverage of a reining competition for NRHA France, the French federation for this discipline. Reining is a western riding discipline, where horse and rider chain together precise, technical patterns.

The challenge of the capture: convey the finesse of these patterns, the tension of the key moments and the atmosphere of a sporting event still little known to the wider public.

For a sports federation, video is a formidable tool for raising awareness of its discipline: it showcases the athletes, tells the story of the competition and makes people want to discover a sport built by enthusiasts.

These images feed the federation's communication, on its website as much as on social media, and contribute to the standing of reining in France.